There are often situations when you can’t shoot a car in a studio due to budget but want the clean style that a studio shoot offers. I have a regular gig with F1 Racing magazine supplying them with a studio style feature each month. I usually manage to get a car to the studio but when I can’t I build one on site. You can do this inside or outside. The advantage of shooting outside is that you can use a balance of daylight and flash to light the car and the sky as your studio ceiling. Ideally you want a bright overcast day with flat cloud cover as this will give you a smooth featureless reflection into the bodywork.
Here I was shooting the 1983 Tyrrell 012 Formula One car as driven by Michele Alboreto and Danny Sullivan amongst others and we were able to set up in the yard outside where the car is stored. You could surround the car with white cloth but I find black doesn’t show the dirt and keepLoc the reflections I don’t want to a minimum. I hung the backcloth from a rope strung between two fence posts and a couple of lighting stands I had spare and only lit the camera side of the car with my battery Elinchrom Ranger flash.
Back at home I copy the black cloth around the car and pump up the contrast to get to the finished image.
Get to the show early or on press day when it is quiet
Use a tripod , higher ASA and longer exposures for greater depth of field and fill in the foreground with flash
Shoot a mixture of single cars and whole stands so your images don’t look too similar
Photograph the info’ board so you can remember what the car is
Ask to remove barriers, stop turntables if necessary to improve the shotToyota 94 C-V Le Mans car at the Autosport Show : 17-40mm f8 1 secondHSCC stand Lola and Gurney Eagle :17-40mm f8 1/2 secondJaguar C -X75 : 17-40mm f5.6 1/5th second
Another way to boost contrast in camera in an infinity cove studio shoot is to add black cloth or boards to reflect back into the car seen here in this very complicated Mazda RX7 shoot I did back in the days of large format film. The highlight in the side is created by black polyboards stood up between 1-3 metres back from the car creating a horizon line and forming the lowlight below and 2 or 3 lights focused onto the wall reflecting back into the side. The windscreen highlight is done by focusing a light onto the floating ceiling and then flagging it with hanging cloth on a pole or another board over the car.
White boards on the floor reflect back into the wheels where more black cloth has been used to fill in any gaps in the shadow down the side of the car and the black boards stapled to the back wall of the studio give a cut out line to the top edge of the car along the roof and bonnet.
I had an interesting problem via email from a photographer about an issue he has with his new studio he built at the back of his home. It’s an small white infinity cove studio where the floor meets the walls and the walls meet the ceiling in a smooth curve and he finished putting it in last year .
I’ve discussed studio lighting with him before and had advised to bounce his lighting, in this case flash, off the walls and ceiling. He’s having contrast issues with a very flat images coming out of the camera as well as losing the top line along the roof of the car.
This is a common problem in a studio with a low ceiling and can be solved by pointing the lights lower down the back wall or adding a line of double width black tape to the wall so that this reflects back into the roofline giving an edge .
The flatness of the image can easily be dealt with in post production by boosting the contrast in levels or curves and then whitening the background using the dodge tool set to highlights. Clone or use the healing tool to further clean up the turntable lines on the floor and, in a white cove, add about 10-15% increase in saturation to bring the colour back as it tends to get washed out.